Marian Burros’s famous plum torte became the most requested recipe in The New York Times. One look at the superb late-summer plums at Halsey Farm stand told us it was time to make it again.
There are certain fruits that make you stop at a farm stand even when you had no intention of stopping. The plums at Halsey Farm stand were like that: dusky, deeply colored and so perfectly ripe that they seemed to come with their own instructions. Make the plum torte.
Not just any plum torte, but Marian Burros’s Original Plum Torte—the wonderfully simple cake that became the most requested recipe in the history of The New York Times. It may also be the only recipe whose attempted retirement prompted something close to a reader revolt. That makes it irresistible to a food writer. The plums make it irresistible to everyone else.
The Little Recipe That Took Over the Food Section
Burros first published the recipe in The New York Times in September 1983, tucked into the Food section alongside a short story about the arrival of Italian prune plums. There was no grand proclamation and no reason to suspect that a few common ingredients—flour, butter, sugar, eggs and fruit—were about to make newspaper history. But readers wanted the recipe again. And again.
The Times reprinted it every September from 1983 through 1989. That final year, the editors announced that enough was enough and printed the recipe inside a broken-line border, in larger type, so readers could clip it out and keep it. The strategy was sensible. The readers were having none of it.
Letters of protest poured in. For many people, the annual appearance of the torte had become a marker of the season: summer was slipping away, fall was approaching and it was time to turn on the oven. The paper had tried to retire a recipe and discovered it had tampered with a tradition.
Decades later, the torte remains one of the most popular recipes the Times has ever published. When Amanda Hesser asked readers which recipes should appear in The Essential New York Times Cookbook, 247 people nominated it. Hesser called it “a nearly perfect recipe.” That may be the most succinct explanation of its longevity.
Why This Plum Torte Still Works
Despite the name, this is really a tender, buttery cake rather than an elaborate European torte. The batter takes only minutes to make. Plum halves are arranged over the top and, as the cake bakes and rises around them, they soften into glossy, sweet-tart pockets. Their juices seep into the crumb while a scattering of sugar and cinnamon creates a delicate crust.
It is homey but handsome, easy but never ordinary. It is also remarkably forgiving. Burros preferred the small, blue-black Italian prune plums that arrive toward the end of summer, but the recipe has been made successfully with peaches, nectarines, apricots, apples and berries. Still, when plums as beautiful as those at Halsey Farm stand are waiting, adaptation feels beside the point. This is their moment.

A Note About the Sugar
The 1983 recipe called for one cup of sugar. In 1989, Burros reduced it to three-quarters of a cup. Either amount works. We favor three-quarters of a cup when the plums are fully ripe; it keeps their tart edge alive and prevents the cake from becoming overly sweet. If your fruit is especially sharp, use the full cup—or split the difference. Andrew took sugar to another level. Instead of adding it to the batter, he coated the greased baking pan with sugar which gives the torte a lovely crunch on the crust. Also, he boosts the flavor of the cake itself by adding a teaspoon of Vanilla Extract to the batter. Even the most popular recipe in The New York Times can be improved! And here is the recipe…
It is homey but handsome, easy but never ordinary. Despite the name, this is really a tender, buttery cake rather than an elaborate European torte.Original Plum Torte Adapted from Marian Burros’s Original Plum Torte, published by The New York Times

Ingredients
Directions
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